Saturday, 17 August 2013

Meeting with Ian Jervis: COLOUR

  • Telling a story - Focus on a rich topic of interest
  • Effect on the brain: Visual process + focal point of retina, psychology of colour, colour = litterally the center of our point of focus
Colour in the Everyday:
  • Don't often notice it when it is dispersed throughout the world / in daily life - splashed around like little trinkets of colour catching your eye eg. to buy things in shops.
  • Helps us identify things in life - brand colours
  • Natural world - reproduction (eg. flowers), territorial display, warning signs - danger.

  • Historical conventions: In our memory to respond to these colours the way we do:
  • eg red - avoid, danger/hazard, green - go, safe
  • The idea of memory recognition may help when considering what colour choices to make for my works.
  • We see colour before we see tone.
  • Shadow helps us identify form

  • Could colour break away from/ out of utility? (utility - usefulness, value, effectivness)
  • Colour has the ability to liberate - liberation form utility
  • Excess - like icing on the cake
  • Like the mass of everyday materials I am using in my work, colour can work in the same way when presented in excess it has the ability to be effective/high impact and get noticed by the viewer.

Colour: High energy
  • Saturates the brain when faced with excess colour.
  • Stops us form thinking
  • Power of colour - worthy to play with beacuse it is liberating.
  • Colour avoids a direct narrative - more about SENSATION
  • tonal work speaks more of narrative
  • Excess + Endulgence
  • Power + control
  • Change and Exploration
  • Decoration + excess
  • Colour - lively, excitement or boredom, excess/ overload etc
  • Choose one aspect and write a story - lead with one idea - the power of colour in excess
  • Excess : how to talk about it.....
  • Think about my work and make notes while lookign at it - why the work is interesting and its effect on me/ what am I trying to do in terms of sensation and impact?
  • This will in turn effect how I go about making future works and how I think about my approach to materials and colour choices....I will understand what to do next.
  • Dealing with the work on its own terms

  • Breaking away from utility...
  • disrupting, fun, change, randomness, surprises, questions, disturbing...
  • Looking at designers who have pushed the boundaries of what is acceptable/ normal...
  • Messing with/ fucking up beauty..: their work may be stiking, offensive, violent etc...
  • Throwing people out of complaicency
  • Stepping away from order and chaos ( may also look at the effect of this) and working more with confusing and disrupting the viewer - stressful, chaotic, disrupted
  • Colour has the power to disrupt order rhythm and systems: Can work with visual effect of decoration but use colour to make subtle/ abrupt disruptions
  • Causing nausea, unable to settle, shifting, movement - Excess of sensation through colour and movement.
  • Adolf Loos - "Decoration is a crime" eg. decorative furniture pieces ontop of the towns buildings - pointless, pointing fun at this idea, joke.

Decorative:
  • Suggests sensations/ atmosphere - harmony, dissonance (discord, conflict.....syn. harmony) - gives adreniline which is addictive.
  • Ties in with rhythm and colour - predictability - colour can mess this up.
  • Achromatic: competing with colour - irritation, interesting, method - decoration, rhythm, repetition.
  • Throwing these patterns, rhythms and systems out of wack - aesthetic becomes anaethetic..
  • Kitsch: two refusals t bring in oppotion
  • Compared to normal which is good taste - socio economic status (aesthetics, subtlty..)

Judy Darrough
  • Shows at 'Two Rooms Gallery."
  • Queen of Kitsch - dissonance
  • Looking at the aesthetics of what other people deal with in the everyday - buying for the use of the object/item rather than its colour
  • Darrough works with this idea and gets the viewer to reconsider these aesthetics - putting random things/ colours together creating humour, surprise, change and excitement.



     

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